"For over 20 years, I have worked as a marketing consultant in the green sector helping businesses promote energy efficient, sustainably made products and services. I created Kaden & Kai to have something of my own. I loved the idea of extending the useful life of materials that would otherwise be thrown into the landfill, while creating something beautiful and unexpected. No one was more surprised than me to be creating a fashion accessory after two decades of working in power generation/conservation, recycling and waste management aka trash!"
- Lisa Cassidy, Founder, Designer and Maker
HOW IT ALL BEGAN
The first Kaden & Kai bracelet was created in 2019 was the Daisy for me. I was on vacation and thought I saw a bracelet made out of bicycle tubes. I was disappointed to find out it was made from silicone. So when I got home I decided to give it a go!
After heating and flattening the tubes under several books for about two weeks, I attempted to make the first Daisy Bicycle Tube Bracelet with my Cricut. It worked on the first try!
Although the first bracelet was an instant success. Needless to say, that was the last time it would be that easy. I would spend the next year jamming and ripping bracelets while cutting into them using the Cricut or while weeding them by hand.
Used bicycle tubes have a lot a variability which lead to a lot of failures. But I had a lot of people giving me ideas about how to improve my success rate. I thank them all. It worked! I now have a system that can scale.
After talking to about a thousand people across six months at the Boston-based markets, I learned that there was a lot of interest in what I was doing. I also learned that there was some things that needed to change. I used the markets as a way to test and refine ideas and designs.
The three biggest things I learned was thinner was better, the clasps needed to be stronger and I needed more holes to accommodate a variety of wrist sizes.
It eventually all came together.
At Kaden & Kai, we believe it is important to extend the useful life of materials that can be recycled and repurposed. Our vibrant, stylish, high quality bracelets, necklaces and earrings were created to be beautiful and, most importantly, purposeful.
We also believe it is important to drive demand for eco products in the broader marketplace and to incorporate sustainable business practices throughout our business and the businesses we work with. Our goal is to "do good" while "doing well" so we can continue to grow, expand and evolve.
Causes We Support
1% for the Planet represents a global network of businesses, individuals and nonprofit organizations tackling our planet's most pressing environmental issues. Kaden & Kai is proud to be part of this exclusive group. We have been a member since 2020.
We have also been supporting The Water Project since 2019.
About Our Name
Kaden & Kai are the two middle names of my sons. I liked the idea of using a name that sounded like a fashion brand, but had some personal meaning. Kaden stands for companion or friend and Kai means sea. It was a great fit for the vibe I wanted to create for the shop (and it didn't hurt that the domain name was available! ;).
In this 10 minute video, I walk you through how the initial Kaden & Kai bracelets were made, changes I made along the way and how I prepare orders.